Brand strategy

Brand content

Brand design

CHALLENGE

​

Educate Titres-Service users about the physical and moral well-being of their housekeeper. Bring them to modify their behavior and in priority to provide their housekeeper new and adequate equipment.

SOLUTION​

​

The campaign is based on an obvious and well known insight that is difficult to disagree with: housekeepers are professionals just like other professionals and therefore deserve professional equipment.

next case